It’s hard to believe it’s already 2026. But for the UK automotive industry, the year doesn’t really kick into high gear until March 1st.
That is the day the new ’26’ registration plates are released.
While a number plate change happens twice a year, the March release is traditionally the biggest event in the motoring calendar. For owners of high-value prestige vehicles, whether it’s a Porsche, Range Rover, Bentley, or Ferrari, this date carries significant financial weight.
If you are thinking of changing your vehicle this year, there is a strong argument for selling before the new plates arrive. Here is why acting in January or February is the smart move.
1. The Psychology of “New”
The prestige car market is driven by image and desirability. Right now, a car with a ’75’ plate (registered late 2025) is the current model. It is the latest thing on the road.
The moment the ’26’ plates hit the showrooms on March 1st, that ’75’ plate psychologically becomes “last year’s car.” While the physical vehicle hasn’t changed a bolt, its perceived status shifts instantly. By selling now, you are selling a “current” car, not a “previous” one, which helps protect your valuation.
2. Avoiding the “Trade-In” Flood
March is the busiest month for new car deliveries. That means it is also the busiest month for used cars hitting the market, as thousands of owners trade in their existing vehicles for their new ’26’ plate arrivals.
Basic economics tells us that when supply floods the market, values can soften.
By selling to AutoVIP in January or early February, you are selling into a market that is hungry for stock before that influx occurs. Dealers are looking to fill their forecourts right now, meaning you beat the rush and avoid getting lost in the crowd of March trade-ins.
3. The Power of the Cash Buyer
Many owners wait to trade their current car in at the dealership when their new one arrives. This is convenient, but it often comes at a cost.
Dealerships often “bundle” the price of your new car with the value of your old one, making it hard to see the true deal you are getting. By selling your car to AutoVIP now, you separate the two transactions.
You get a premium cash offer for your vehicle today, allowing you to walk into the dealership for your ’26’ plate as a cash buyer. This puts you in a much stronger position to negotiate discounts or better terms on your new purchase.
The AutoVIP Verdict
Don’t wait for a part-exchange price in March that might be lower than you expect.
Secure a cash offer now, protect your car’s value from the plate-change depreciation, and plan your 2026 upgrade with clarity.
Curious what your car is worth in the current market?
Beat the March deadlines. Contact us today for a free, premium valuation.